CELEBRATION OF RUNNING AT CORE OF NEW, FESTIVE RUNNER'S WORLD CLASSIC ON JULY 15-17 NEAR BOSTON

BOSTON — Runners at all levels who want to celebrate their sport this summer are encouraged to register soon for the new, festive Runner’s World Classic, powered by DMSE Sports, July 15-17 at www.rwclassic.com.

road race managementDMSE SportsJune 29, 2016runner's world classic, rw classic

‘CELEBRITY MILE' PART OF NEW RUNNER'S WORLD CLASSIC ROAD RACE DEBUTING IN ANDOVER, MASS. IN JULY

BOSTON — The Boston region’s newest summer road race, the Runner’s World Classic, will include an event that hasn’t been staged in more than 30 years — a Celebrity Mile, made up entirely of celebrities and VIPs in the sports, political and media world as well as other inspirational runners from in and around Boston.

RUNNER'S WORLD CLASSIC ROAD RACE TO MAKE JULY DEBUT IN NORTH ANDOVER, MASS.

EMMAUS, Pennsylvania — Rodale Inc.’s Runner's World has announced the launch of The Runner’s World Classic to be held July 15–17 in North Andover, Mass. The inaugural running event will be operated in partnership with veteran sports event management firm DMSE Sports as part of a new relationship that will also include operational oversight of the wildly popular Runner’s World Half & Festival Presented by Altra, October 14–16, 2016.